I'm simple little annoying notification bar. Check out my templates.

Hit Enter to Search or X to close

Environment

A user generated content campaign to #protectmyMed

concept

We helped WWF Med to spread awareness about the environmental risks for the Mediterranean Sea, through the universal symbol of protection: a mask.

services provided

Creative Concept

Augmented Reality

3D Design

Video Production (live action)

The project

A user generated content campaign to #protectmyMed

‍WWF works for the protection and recovery of the outstanding Mediterranean Sea, a shared asset of marine resources and an incredible opportunity for the socio-economic relaunch of the whole region. We designed a colorful and engaging Instagram AR Filter to support their struggle to protect the echosystem, the animals and the people from climate change, pollution, overfishing and many other threats. Anyway can wear the #protectmyMed mask, anyone can be part of the change.

How we did it

We designed an AR filter that could be applied on everyone face and deliver a clear message.

We crafted a 3D mask and a 2D colorful frame that could work as an augmented reality filter for videos and pictures.

We asked WWF Med follower to “wear” the mask and post stories at the seaside, to show their support in site.

MORE WORKS

Take a look at some
of our other projects.

Exhibition and Talk

Don't Leave The Kids Alone

The legal challenges for LGBTQI+ families in Italy, from the kids' point of view.

Arci Torino App

A mobile app that opens up the door to a network of social commitment and cultural events

Arci Torino Campaign

A printed and digital campaign to launch a new season of cultural activities and social commitment.

HIRE Us

Have a project? An idea?
Contact us now.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.
Please try again in a few minutes, or contact us directly at hello@hellotomorrow.agency

Follow us on Instagram